Conversations on Responsible Innovation

Bio

Minu Kumar is a Professor of Marketing at San Francisco State University (SFSU) and is the Founder-Director of the Responsible Innovation and Entrepreneurship (RI&E) Research Initiatives. He also serves as the Co-editor-in-Chief of the Journal of Product Innovation Management (ABS 4, A* ABDC Journal). He earned a Bachelor of Science in Pharmacy, a Masters in Business Administration (Concentration in Pharmaceutical Marketing, 2002) and a PhD in Marketing. His primary scholarly interest lies in the area of Innovation, New Product Design & Development, and Entrepreneurship. Professor Kumar has published in journals such as the Journal of Marketing, Journal of the Academy of Marketing Science, Journal of Consumer Psychology, International Journal of Research in Marketing, Journal of Pro duct Innovation Management, among others. He has won several awards, such as the Best Overall Conference Paper award at the Summer AMA conference (2011) and the University President’s Award for Research. His work has directly helped the university raise several million dollars for I&E programs. He has also worked for or consulted with firms such as Barilla, SAP, Ranbaxy Pharmaceuticals, Novo Nordisk Pharmaceuticals, Schering Plough Pharmaceuticals, Medtronic, Glaxo Smithkline, among others, on product design & development, sales, and marketing projects.